Do not say negative things about people, especially about your boss but motivate others to publicly speak negatively about their own bosses. Becoming passive/aggressive and speaking out of both sides of your mouth is the best way to manage perception. Always look good by encouraging others to look worse than you.
For example you can privately speak bad of someone, so that the victim feels safe to speak bad about his own boss. Then you make him repeat it in public, by his mistake of course. This tactic is guaranteed to net you more money in your next review as this is the epitome of perception management.